app store

http://www.apple.com/iphone/from-the-app-store/

Built-in apps are just the beginning. Browse the App Store to find even more amazing apps designed specifically for iPhone — by Apple and by third-party developers. The more apps you download, the more you’ll realize there’s almost no limit to what iPhone can do.

The highest quantity. Of the highest quality.

The App Store has the world’s largest collection of mobile apps. But it’s not just the number that’s impressive. It’s the kinds of apps you’ll find. iPhone apps offer a better experience because they take advantage of the technologies built into the device. And all those apps are in one place, so they’re easy to access, easy to search, and easy to download — using the same Apple ID account you use on iTunes.

More to see. More to love.

With the bigger display on iPhone 5, your built-in apps look even more stunning. Apple apps you download from the App Store have been optimized for the new iPhone 5 display. But even if an app hasn’t been updated for iPhone 5, automatic letterboxing lets you use it as you always have. And developers can easily update their apps to take advantage of the larger screen. So you’ll see more, play more, and get more done.

Make a picture perfect. Edit an HD movie. Read a novel or write one. Present your big idea. Or create and send a card. Apple apps from the App Store are designed specifically for iPhone. Which means they give you the power and versatility to do more than you ever thought possible.